Section 01
Introduction
This Privacy Policy governs the manner in which therefining.co, owned and operated by Maximum Impact Enterprises, LLC ("Company," "we," "us," or "our"), collects, uses, maintains, and discloses information gathered from users ("User") of this website ("Site"). This policy applies to the Site and all products and services offered by Maximum Impact Enterprises, LLC. Services are provided by Chris Moore through Maximum Impact Enterprises, LLC.
By using this Site, you signify your acceptance of this policy. If you do not agree, please do not use the Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
Section 02
Information We Collect
Personal Identification Information
We may collect personal identification information from Users in a variety of ways, including when Users visit our Site, register for an account, make a purchase, subscribe to our email list, fill out a form, or engage with other activities, services, or resources we make available. Information collected may include your name, email address, phone number, billing address, shipping address, and payment information. Users may visit the Site anonymously. We will only collect personal identification information if you voluntarily submit it to us. You may refuse to provide such information, though doing so may prevent you from accessing certain features or completing a purchase.
Non-Personal Identification Information
We may collect non-personal identification information about Users whenever they interact with the Site. This may include browser type, device type, operating system, internet service provider, and other technical information about how you connect to the Site.
Section 03
How We Use Collected Information
We may collect and use your information for the following purposes:
- To process transactions and fulfill orders or service enrollments.
- To send transactional emails related to your purchase or account.
- To respond to inquiries, questions, and support requests.
- To send periodic marketing emails to Users who have opted in to our mailing list, including company news, updates, and information about products and services.
- To personalize your experience on the Site.
- To improve the Site based on aggregate usage data.
- To comply with legal obligations.
Section 04
How We Protect Your Information
We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information. Payment transactions are processed through Stripe and PayPal, both of which maintain their own security standards and are PCI-DSS compliant. We do not store full credit card information on our servers.
Section 05
Third-Party Service Providers
We work with trusted third-party service providers who assist us in operating the Site, processing payments, delivering services, and communicating with Users. These providers are given access to your information only as necessary to perform their functions and are required to keep your information confidential. Our current third-party providers include:
- Systeme.io, our platform for hosting, course delivery, and email marketing.
- Stripe, for payment processing.
- PayPal, for payment processing.
- Google Analytics, for website traffic analysis and reporting.
- Facebook (Meta), for advertising and pixel-based tracking.
- Cookiebot, for cookie consent management.
Each of these providers operates under its own privacy policy. We encourage you to review their policies directly. We do not sell, trade, or rent your personal identification information to any third party.
Section 06
Cookies and Tracking Technologies
Our Site uses cookies and similar tracking technologies to enhance User experience, analyze site traffic, and support advertising functions. A cookie is a small file placed on your device by your web browser that allows our systems to recognize your browser and remember certain information.
We use cookies for the following purposes:
- To remember your preferences and settings.
- To analyze how Users interact with the Site through Google Analytics.
- To deliver and measure advertising through Facebook Pixel.
- To manage your cookie consent preferences through Cookiebot.
When you first visit the Site, you will be presented with a cookie consent banner powered by Cookiebot. You may choose to accept all cookies, accept only necessary cookies, or customize your preferences. You may also update your preferences at any time through the cookie settings link on the Site. If you disable non-essential cookies, some features of the Site may not function as intended.
You may also control cookies through your browser settings. Instructions for managing cookies vary by browser and can typically be found in your browser's Help menu.
Section 07
Google Analytics
We use Google Analytics to collect information about how Users interact with the Site, including pages visited, time spent on the Site, and traffic sources. Google Analytics uses cookies to collect this data and reports it to us in aggregate, anonymized form. We use this information to improve the Site and our services.
You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on, available at tools.google.com/dlpage/gaoptout. For more information on how Google uses data collected through our Site, visit google.com/policies/privacy/partners.
Section 08
Facebook Pixel
We use the Facebook Pixel, a tracking tool provided by Meta Platforms, Inc., to measure the effectiveness of our advertising, build audiences for future ads, and retarget Users who have visited the Site. The Facebook Pixel may collect information about your device, browser, and interactions with our Site and may connect that information to your Facebook profile if you are logged in.
You can manage your ad preferences through your Facebook account settings at facebook.com/ads/preferences or opt out of interest-based advertising through the Digital Advertising Alliance at optout.aboutads.info.
Section 09
Email Communications and CAN-SPAM Compliance
We collect email addresses to send transactional communications related to your purchases or account, and to send marketing emails to Users who have opted in to our mailing list. In compliance with the CAN-SPAM Act, we agree to the following:
- We will not use false or misleading subject lines or sender information.
- We will identify each marketing message as an advertisement in a reasonable way.
- We will include our physical business address in each email.
- We will honor opt-out and unsubscribe requests promptly.
- We will include clear unsubscribe instructions in every marketing email.
If you wish to unsubscribe from our marketing emails at any time, you may follow the unsubscribe instructions at the bottom of any email or contact us directly using the information in Section 16. Transactional emails related to your purchases or account cannot be opted out of while your account or enrollment is active.
Section 10
California Privacy Rights
CalOPPA
In accordance with the California Online Privacy Protection Act, we post this Privacy Policy conspicuously on our Site and include a link to it on our homepage. Users can visit the Site anonymously. We will notify Users of any material changes to this policy on this page and will update the date at the top of this document. Users may request changes to their personal information by contacting us using the information in Section 16.
CCPA — California Consumer Privacy Act
If you are a California resident, you have the following rights under the California Consumer Privacy Act:
- The right to know what personal information we collect, use, disclose, and sell.
- The right to request deletion of your personal information, subject to certain exceptions.
- The right to opt out of the sale of your personal information.
- The right not to be discriminated against for exercising any of these rights.
We do not sell your personal information to third parties. To exercise any of your rights under the CCPA, please contact us using the information in Section 16. We will respond to verified requests within 45 days as required by law.
Section 11
COPPA — Children's Online Privacy Protection Act
Our Site is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has submitted personal information to us, we will delete it promptly. If you believe we may have collected information from a child under 13, please contact us using the information in Section 16.
Section 12
Do Not Track
We honor Do Not Track signals. When a Do Not Track signal is detected from your browser, we will not plant tracking cookies or engage in behavioral advertising for that session. We do not allow third-party behavioral tracking on our Site.
Section 13
Third-Party Links
The Site may contain links to third-party websites. These sites have their own independent privacy policies, and we have no responsibility or liability for their content or practices. We encourage you to review the privacy policy of any third-party site you visit.
Section 14
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, to comply with legal obligations, resolve disputes, and enforce our agreements. If you wish to request deletion of your information, please contact us using the information in Section 16.
Section 15
Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time. When we do, we will revise the date at the top of this page. We encourage you to review this page periodically to stay informed about how we protect your information. Material changes will be communicated on this page.
Section 16
Contact
If you have questions about this Privacy Policy or wish to exercise your rights, you may reach us at:
Maximum Impact Enterprises, LLC
Chris Moore
740C Conference Dr
Goodlettsville, TN 37072
therefining.co